November 5, 2020
A trip to India to study with, and learn from garment workers, led New Zealand-based women's wear designer Natalie Procter to start her own label in Auckland, and focus its narrative firmly on the people who help it come to life.
In 2020, the global pandemic has pulled this narrative sharply into focus, with many other businesses starting to promote this positive, emotional side to their world, too. Likewise consumers have acted to shelter friends and businesses from the effects of an economic downturn, and have begun extolling those same selfless virtues that became so prevalent when Covid hit.
For Natalie, that deeply emotional, honest and authentic interest in people and their talents and stories didn’t start in March 2020 but rather started in her childhood in South Africa where she saw people enjoying life to the full while existing on simple means. It was the passion and community that inspired her, and these are pillars she has brought into her business today.
Natalie sat down with Murray to share her story and why it's the people, not the product, that shape her world.
October 11, 2020
In the fast-paced world of PR and marketing, for outsiders wanting to get into the industry it's sometimes hard to see where you can get an opening. Especially if your studies have pointed you in one direction, yet you feel the desire to chase down a new career in communications, where do you even begin? Rebecca Mahoney has made a successful career from taking opportunities as they presented themselves, working her way into a senior role at David Jones from a starting position as social media manager for a Takapuna retail store. In this episode, Murray speaks candidly with Rebecca (also one of his past employees) about her personal journey and learnings as she's navigated this industry as an aspiring PR maven still in her early 20s.
September 22, 2020
As modelling careers go, Kiwi sensation Juliette Perkins has achieved what most other young girls could only dream of. Growing up in Nelson, New Zealand, Juliette's life changed when she was signed to international mega-agency IMG at the age of 15, and later moved to Paris at just 16, catapulting her into fierce competition alongside the world's biggest names. But unlike so many before her who may have chased fame over steady income, Juliette has assessed the industry and knows her strengths, meaning her pathway to success has been unique and, ultimately, extremely rewarding. So what's next for this uber-talented 21 year old? She spoke to Murray about her early career, her dream jobs, and the post-Covid world she's envisioning.
July 14, 2020
Launched in 2015, The Twenties Club came to life to share, dissect and ruminate on life topics facing people going through their 20s. Now with a modest but powerful social media following, editor Madeleine Walker is carving her own path with a loyal fan base and equally loyal commercial brand partners who see this lively platform of ideas and conversation as a private yet inclusive online home. Murray spoke to Madeleine about how and why she started The Twenties Club, the rise of blogs and influencers, the collapse of the advertising market, and how to diversify your risk as a young business person.
July 7, 2020
Kiri Nathan is one of New Zealand's most renowned Maori fashion designers, and has positioned herself as the guiding light for many young indigenous designers looking to find their way in the fashion world. Along with her husband Jason, himself a skilled self-taught carver of Pounamu, Kiri has led designers to push their own boundaries both locally and around the world, including taking a group of 15 Maori creatives to China on a hikoi to understand first-hand how the biggest world markets operate. Murray caught up with Kiri off the back of her 2020 MNZM honour to discuss how indigenous designers can uphold their traditions and culture in today's marketplace without compromise.
June 24, 2020
Sydney-based editor, creative director and stylist Megha Kapoor chats to Rosie Herdman about her independent print magazine and online platform Inprint, plus her unconventional start in the fashion industry via an internship at Vogue India.
May 26, 2020
A fortuitous role as Gucci's in-house fit model was how New Zealand model Ella Drake burst onto the global fashion scene. The Auckland-based AUT student had never intended to follow a career into modelling, but a quick trip to Tokyo and then Milan changed all that. Now at the helm of her own jewellery brand, Monarc, Ella spoke with Murray about her whirlwind modelling career and why she's now pursuing a business that champions sustainable, man-made diamonds.
May 10, 2020
'How Laura Brown is making fashion fun again' sums up how the Editor-in-Chief of America's highest-selling fashion magazine has gone about her business in her incredible rise through the ranks over the past 20 years. Now at ease with a circle of friends and collaborators including the likes of Jennifer Aniston, Laura Dern, Rebel Wilson, Rihanna, Kate Hudson, Emily Ratajkowski and many more, Brown has positioned herself as one of the industry's most magnetic, honest, fun and down-to-earth creators today. Murray spoke to her from her home in NYC during the Covid-19 lockdown to hear about her outlook on fashion, women in business, the myth of celebrity and how fashion needs to build stronger communities based on honesty, bravery and 'under-thinking it'.
May 3, 2020
After 10 years in business, New Zealand womenswear label Ingrid Starnes has recently re-built the business based on a 'less is more' model, encouraging media and customers to celebrate value in fashion, and providing additional transparency into the size and scale of their operation. The business duo of Ingrid Starnes and her husband Simon Pound have also recently launched a crowd-funding scheme to allow lovers of the creative arts to buy a piece of the brand, and help it survive and thrive after the Covid-19 crisis. Murray spoke to Ingrid and Simon on May 1st as their crowd-funding campaign started to take off.